With a commitment to deliver the biggest and best sporting moments from across the world to sports obsessed fans throughout India, Discovery Communications announced the launch of DSPORT, an all-new premium sports channel in India on February 6, 2017. The launch marks the first time in over 10 years that a media company has introduced a new sports platform for the Indian market. It elevates Discovery’s 20 year history in India, ensuring a new generation has access to the best in live sports content.
Discovery has a strong reputation for nourishing audiences on a global scale and the launch of DSPORT in India perfectly complements the wider strategy to drive engagement for passionate sports fans who crave more live action across a plethora of sporting genres. DSPORT has a clear ambition to redefine sports engagement, by giving viewers access to unmatched ‘live’ sporting action from around the world. With a rich catalogue that covers 4000+ hours of ‘live’ content every year DSPORT’s offering is unrivalled in the Indian market; demonstrating Discovery’s commitment to super-serve audiences across the sub-continent.
DSPORT redefines sports coverage in India with a wide repertoire of exciting properties from across the world of sports. These include:
• Golf: British Open (The Open Championship), US PGA Championship, LPGA (select events)
• Football: Brazilian League, Chinese Super League, Portuguese League, Major League Soccer (USA)
• Horse Racing: exclusive rights to telecast daily live racing from the best of UK and Irish tracks totaling over 7000 races/ year
• Motorsports: NASCAR
• Rugby: 6 Nations Rugby
• Edgesport: Adventure sports content from the 24x7 channel owned and run by IMG
www.dsport.in