I was also lured into this site by a banner ad on FAcebook. I've complained to Facebook that this is, in fact, a gambling site. They do not say this explicitly. They have insiders bidding. take a look at how they are making their money. The TV I bid on sold for about $200. That is 20, 000 bids. Their retail prices are not any retail price I've seen. I'm kicking myself for being so stupid. I've also contacted the Government Accountability Department to see if gambling regulations apply or if new regulations need to be put into place. I thought I watched long enough to understand how it works, but I didn't and lost a lot of money. This is no EBAY and EBAY is not a scam. The only time you pay on EBAY is when you WIN. It is all gambling and once you buy bids, you're all in. It is cheaper to go buy the product than to bid on this site - way cheaper!!! Don't be fooled by these scam site