DEFINING A GENERATIONAL SHIFT IN ONE'S CAPACITY TO ACCESS SOMETHING THAT CAN BE SO POTENTIALLY LIFE-CHANGING. Cannabis is a great recreational product, but many, if not most, of its consumers, are focused on the health aspect of the product. Self-medicating, relaxation, and mindfulness are a few reasons people enjoy cannabis today. But, when the only access you have to great products is in select locations, behind obstructive policies and other inconveniences. It makes it much more difficult for those needing it the most. We plan to change that.