I agree, the book was 'deceptive'. Many of the 'concepts and ideas' have already been published. After reading the book the day I received it, I cancelled the subscription by calling the number indicated. I did so and they sent me an email which CONFIRMED that I had infact cancelled and would NOT be charged further other than the $1.99 for the book itself. 2 weeks later, my account was debited for the $89.95! Good news, I disputed the fraudulent charge and notified my bank immediately. Lucky for me, it certainly did not overdraw my account, but whilest notifying my bank, my bank told me that IF this debit had overdrawn my account, they would not refund any NSF charges. Either way, this experience alone has jaded me from ever purchasing anything I see on TV!