Premium Saltines have so much breakage now, poor flavor, that like New Coke, this Nabisco/Kraft icon is going away if not corrected. I have tried Saltines too many times to keep finding awful crackers. I now realize this is the new cracker, despite the original looking box and my memories of childhood eating soup with my family. The brand image makes people buy with their memories. But that wears off. I now buy Kroger (their much better than the current saltines-and less $$ too).Kroger brand which ironically used to look like the Saltines are... read full review »