Every business wants a 1st place ranking on Google. More leads and more business, what business wouldn’t be tempted by that. Before Google’s advertising program ‘Adwords’ appeared on the scene, creating a Google friendly website and targeting the free organic listing was the only option. In stepped Adwords, this offered businesses the opportunity for a page 1 ranking in no time at all, albeit a paid option. (The adwords listings appear in the red boxes, the organic listings in the Google box) Now Adword... read full review »