A representative from eZanga had cold called me to encourage me to try out their platform for third and fourth tier search engine paid marketing. The representative had wanted me to increase my daily spend budget with them although I was hesitant. He had insisted, but I stuck to my daily budget. During the course of the campaign, I had noticed that the ads that eZanga was showing had a remarkably high Click Through Rate (above 20%, where industry norms are between 0.5% and 1.5%). However, the quality of the traffic was abysmal. The... read full review »